Terms of Service
Será Collective 10267 N. Scottsdale Rd, Scottsdale, AZ
Effective Date: June 1, 2024 Last Updated: August 24, 2026
1. Acceptance of Terms
These Terms of Service ("Terms") govern your access to and use of the website www.seracollective.com (the "Site"), and your rental of any salon suite, studio, or short-term/daily rental space offered by Será Collective ("Será," "we," "us," or "our"). By booking a tour, submitting a rental application, signing a suite rental agreement, booking a short-term rental, or otherwise using the Site, you ("you," "Tenant," "Renter," or "Member") agree to be bound by these Terms. If you do not agree, do not use the Site or our services.
These Terms apply in addition to, and do not replace, any individual Suite Rental Agreement, Short-Term Rental Agreement, or Membership Agreement you sign with Será. Where a signed agreement conflicts with these Terms, the signed agreement controls for that specific matter.
2. Description of Services
Será Collective offers:
Annual Suite Rentals — private, lockable salon and beauty studio suites rented on an annual term basis to independent beauty, wellness, and retail professionals.
Short-Term / Daily Rentals — limited daily or short-term studio rentals.
Será Sessions & Community Events — periodic business, wellness, and networking events for members and the community.
Mentoring & Community Resources — informal business, sales, and marketing guidance offered to suite members and community members at Será's discretion, provided "as-is" with no guarantee of business outcomes.
3. Eligibility
You must be at least 18 years old and, where applicable, hold any required professional license (e.g., cosmetology, esthetics, massage therapy) valid in the State of Arizona to rent a suite or participate in short-term rentals. Será reserves the right to request proof of licensure and to decline or terminate a rental if licensure cannot be verified or lapses during the rental term.
4. Annual Suite Rentals — Term, Renewal, and Payment
4.1 Term
Annual suite rentals are for a fixed term of twelve (12) months from the rental start date specified in your Suite Rental Agreement.
4.2 Automatic Renewal
Unless you provide written cancellation notice in accordance with Section 5 below, your annual suite rental automatically renews for a successive twelve (12) month term at the then-current rental rate. By signing your Suite Rental Agreement or submitting payment, you acknowledge and agree to this automatic renewal.
4.3 Renewal Notice
As a courtesy, Será will send a renewal reminder email to the email address on file approximately ten (10) days prior to your renewal/rebilling date. It is your sole responsibility to:
Keep your contact and email information current with Será;
Monitor your inbox (including spam/promotions folders) for renewal communications; and
Notify Será in writing before your renewal date if you do not wish to renew.
Server-side confirmation of a sent renewal notice constitutes adequate notice. Your failure to receive, open, or read the renewal reminder email does not delay your renewal date, does not entitle you to a refund, and does not constitute grounds for a payment dispute.
4.4 Rent and Fees
Monthly or annual rent, applicable fees, and payment due dates are set out in your Suite Rental Agreement. Rent is billed to the payment method on file. You are responsible for ensuring a valid payment method is on file at all times.
5. Cancellation, Refund, and Non-Refundable Renewal Policy
Please read this section carefully — it governs your right (or lack thereof) to a refund.
5.1 Cancellation Deadline
To avoid automatic renewal, you must submit written cancellation notice (email is acceptable) at least 30 days before your renewal date, unless a different notice period is specified in your signed Suite Rental Agreement.
5.2 Non-Refundable Renewal Charges
Once an annual renewal payment has been processed, it is final and non-refundable. This applies without exception in circumstances including, but not limited to, where the Tenant:
Did not cancel prior to the renewal date;
Did not receive, open, or read the renewal reminder email described in Section 4.3;
Did not use or occupy the suite during the prior or renewed term;
Changed their mind after the renewal date;
Experienced a change in personal or business circumstances after the renewal date.
5.3 Post-Renewal Cancellation
If you cancel after your renewal date, cancellation will take effect at the end of the current paid term. No prorated or partial refund will be issued for the remainder of a term already paid for.
5.4 Security Deposits
Security deposits are collected and held separately from rent and are governed exclusively by the deposit terms in your Suite Rental Agreement and applicable Arizona law. Security deposits may never be applied toward final-month rent, renewal charges, or any other outstanding balance, regardless of move-out timing, occupancy status, or Tenant request. Deposit refunds (less any lawful deductions) are processed according to the timeline and conditions in your Suite Rental Agreement.
5.5 Short-Term/Daily Rentals
Short-term and daily rental bookings are non-refundable once confirmed, except as required by applicable law or as otherwise stated at time of booking.
6. Chargebacks and Payment Disputes
By renting a suite or making a payment to Será, you agree that:
Charges processed in accordance with Sections 4 and 5 of these Terms are authorized and valid;
You will not initiate a chargeback, payment dispute, or reversal with your bank or card issuer for a renewal or rental charge made in accordance with these Terms;
Initiating a chargeback for a properly authorized charge under these Terms constitutes a material breach of your rental agreement;
In the event of a breach under this section, Será reserves the right to: (a) pursue collection of the disputed amount plus any processor or bank fees incurred, (b) restrict or terminate your access to the suite or Site, and (c) pursue any other remedy available at law.
Será maintains records of your acceptance of these Terms, delivery of renewal notices, and billing history, and will submit this evidence to the payment processor and/or card issuer in response to any dispute.
7. Facility Use, Conduct, and Suite Rules
Suites and shared common areas must be used in a manner consistent with their intended professional purpose and in compliance with all applicable health, safety, and licensing laws.
Tenants are responsible for the conduct of their clients and guests while on the premises.
Será reserves the right to establish and update reasonable facility rules (hours of access, shared space etiquette, cleanliness standards, etc.), which form part of these Terms once communicated.
Illegal activity, harassment of other tenants or staff, or repeated violation of facility rules may result in immediate termination of your rental agreement without refund.
8. Website Use
8.1 Permitted Use
You may use the Site to learn about Será's offerings, book a tour, or submit inquiries. You agree not to misuse the Site, attempt unauthorized access to any part of it, or use it for any unlawful purpose.
8.2 Intellectual Property
All content on the Site — including text, images, logos, and design — is owned by Será or its licensors and may not be copied, reproduced, or used without prior written permission.
8.3 Third-Party Links
The Site may link to third-party platforms (e.g., Instagram, booking tools). Será is not responsible for the content, policies, or practices of third-party sites.
9. Mentoring and Community Content Disclaimer
Any business, sales, or marketing guidance offered by Será or its founders/employees/speakers is provided informally and "as-is," for general informational purposes only. It does not constitute professional legal, financial, tax, or business advice, and Será makes no guarantee of any particular business result.
10. Disclaimers
THE SITE AND ALL RENTAL SPACES ARE PROVIDED "AS IS" AND "AS AVAILABLE." TO THE FULLEST EXTENT PERMITTED BY LAW, SERÁ DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. SERÁ DOES NOT GUARANTEE UNINTERRUPTED ACCESS TO THE SITE OR TO ANY SUITE.
11. Limitation of Liability
TO THE FULLEST EXTENT PERMITTED BY LAW, SERÁ AND ITS OWNERS, EMPLOYEES, AND AGENTS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES ARISING FROM YOUR USE OF THE SITE OR RENTAL OF ANY SUITE, INCLUDING LOST PROFITS OR LOST BUSINESS, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. SERÁ'S TOTAL LIABILITY FOR ANY CLAIM ARISING OUT OF THESE TERMS SHALL NOT EXCEED THE TOTAL RENT PAID BY YOU IN THE THREE (3) MONTHS PRECEDING THE CLAIM.
12. Indemnification
You agree to indemnify and hold harmless Será, its owners, employees, and agents from any claims, damages, losses, or expenses (including reasonable attorneys' fees) arising from your use of the Site, your occupancy of a suite, your violation of these Terms, or your violation of any law or third-party right.
13. Governing Law and Dispute Resolution
These Terms are governed by the laws of the State of Arizona, without regard to conflict-of-law principles. Any dispute arising under these Terms shall be brought exclusively in the state or federal courts located in Maricopa County, Arizona, and you consent to personal jurisdiction there.
14. Changes to These Terms
Será may update these Terms from time to time. The "Last Updated" date at the top of this page reflects the most recent revision. Continued use of the Site or continued occupancy of a suite after changes take effect constitutes acceptance of the updated Terms. Material changes affecting active Tenants will be communicated via email.
15. Contact Us
Questions about these Terms can be directed to:
Será Collective 10267 N. Scottsdale Rd, Scottsdale, AZ Text: 224.484.0044 Instagram: @seracollective